Ideal
ice creams
S. Prabhakar Kamath, the
founder of Ideal ice creams started out in business dealing in tailoring
material and firecrackers. Seasonal fluctuations in those businesses got him
thinking on a more secure line of business that would be in demand throughout the
year. So, he decided to start an ice cream parlour in spite of there being
fierce competition in the segment.
Setting out to make the best ice cream possible, he taught himself the art of ice cream making and conducted experiments at home, testing his creations on enthusiastic neighbours. Three months later he launched Ideal Ice Cream Parlour on Market Road in Mangalore on May 1, 1975 with14 flavours. The rest is history.
In two short years the ice creams that he manufactured so tantalized the taste buds of Mangaloreans that people were willing to wait in queue just to get a chance to savour the ice cream. With the growing demand, expansion was inevitable. Today Ideal Ice Cream has three parlours in Mangalore city, one of which is the largest ice cream parlour in the country, and a restaurant and ice cream parlour in the Infosys office complex. Ideal Ice Cream is also available through 500 dealers. Its retail network also stretches across coastal Karnataka, Kerala and Goa.
Since the beginning, innovation has been a mainstay of Ideal Ice Cream and the famous Ice cream concoction ‘Gadbad’ bears testimony to this. Ask anyone what Ideal Ice Cream is most famous for and you will get the answer ‘Gadbad’. So popular is this ice cream dessert that it has now become a generic name and imitations of this can be found in almost any ice cream parlour in coastal Karnataka.
Mr. Kamath’s passion for quality has elevated his ice cream brand to an iconic status in coastal Karnataka. A ‘must visit’ place for anyone visiting Mangalore. Ideal Ice creams unique recipes now extend to 22 flavours and from them Ideal creates about 100 combinations – each with a distinctive a taste that makes it a truly outstanding experience.In recent time Ideal Ice Cream has diversified its product portfolio to include a number of retails products. These include Ice Candies, Chocobars, Ice Lollies, Choconutz, Ice Cream Cones, Ice Cream Sundaes and cups in a variety of flavours.
Setting out to make the best ice cream possible, he taught himself the art of ice cream making and conducted experiments at home, testing his creations on enthusiastic neighbours. Three months later he launched Ideal Ice Cream Parlour on Market Road in Mangalore on May 1, 1975 with14 flavours. The rest is history.
In two short years the ice creams that he manufactured so tantalized the taste buds of Mangaloreans that people were willing to wait in queue just to get a chance to savour the ice cream. With the growing demand, expansion was inevitable. Today Ideal Ice Cream has three parlours in Mangalore city, one of which is the largest ice cream parlour in the country, and a restaurant and ice cream parlour in the Infosys office complex. Ideal Ice Cream is also available through 500 dealers. Its retail network also stretches across coastal Karnataka, Kerala and Goa.
Since the beginning, innovation has been a mainstay of Ideal Ice Cream and the famous Ice cream concoction ‘Gadbad’ bears testimony to this. Ask anyone what Ideal Ice Cream is most famous for and you will get the answer ‘Gadbad’. So popular is this ice cream dessert that it has now become a generic name and imitations of this can be found in almost any ice cream parlour in coastal Karnataka.
Mr. Kamath’s passion for quality has elevated his ice cream brand to an iconic status in coastal Karnataka. A ‘must visit’ place for anyone visiting Mangalore. Ideal Ice creams unique recipes now extend to 22 flavours and from them Ideal creates about 100 combinations – each with a distinctive a taste that makes it a truly outstanding experience.In recent time Ideal Ice Cream has diversified its product portfolio to include a number of retails products. These include Ice Candies, Chocobars, Ice Lollies, Choconutz, Ice Cream Cones, Ice Cream Sundaes and cups in a variety of flavours.
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